VAT Invoice Example for Creative Agency

Getting VAT right on your invoices keeps HMRC happy and your clients able to reclaim. Agencies charge standard-rate VAT on design, marketing and media services, with clear breakdowns for retained clients. This creative agency VAT invoice example shows the fields you need and how the numbers work, then lets you create a compliant invoice in seconds. Standard rate 20 percent applies to agency services supplied to UK clients.

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What to Include on a Creative Agency VAT Invoice

  • Your agency name, address and VAT number
  • The client's details and PO reference
  • Description of creative services and campaign period
  • Retainer and project fees as separate lines
  • Net, VAT at 20 percent and gross totals
  • Any recharged media or third-party costs

Sample Creative Agency VAT Invoice

FROM
Northlight Creative Ltd
United Kingdom
BILL TO
Business Customer Ltd
Invoice #INV-0001
DESCRIPTIONQTYRATEAMOUNT
Monthly retainer1£3,500.00£3,500.00
Campaign production1£1,800.00£1,800.00
Subtotal£5,300.00
VAT (20%)£1,060.00
Total due£6,360.00

Standard rate 20 percent applies to agency services supplied to UK clients.

Invoicing Tips

  • 1Separate retainer fees from project and production costs.
  • 2Show recharged media spend as its own line.
  • 3Reference the campaign and PO for faster approval.

Frequently Asked Questions

Do creative agencies charge VAT?

Yes, VAT-registered agencies charge 20 percent on design, marketing and media services to UK clients. Show retainer and project fees net, then add VAT and a gross total.

How do agencies invoice recharged media spend?

Recharged third-party costs, such as ad spend, are shown as separate line items and usually carry VAT when passed on. Keep them distinct from your service fees so clients can reconcile them.

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